Have you walked past a shop in which, for some reason, you just felt you had to go in? Maybe ?t had been the décor, the screen display, the pretty young lady, or a combination of all those; nevertheless, something in the shop called to you, “Come in,” and you simply had to obey.
In the entire online world, won’t it be great to have a site that potential buyers had to buy from, inspite of themselves? Surfers will be interested in the “Add to Cart” button that squealed, “Click me! ” to them. They found that they were just required to click the button and buy it.
While I can assure anyone I can’t design such a website, and I certainly will not reveal how to style it in a free post, even if I can, there are many methods to make your site more pleasant to your visitor.
The following tips can make your site load quicker, easier to use, and more pleasing for your visitor. While they won’t assure you a sale, a more happy and satisfied surfer ought to significantly increase your chances of a customer.
DON’T REINVENT THE STEERING WHEEL
Probably the first thing you want to do would be to visit some of your competitor’s sites. It will give you an idea of what your site could seem like and what features you want for your site and serve as a kickoff point for the design of your site.
Probably the best advice I can give you the following is to look at the sites from a user’s point of view. As a customer, what / things do you like or dislike regarding the sites? Would you buy from these people, and why? Are you going to review it again, and why?
You often don’t learn a website like you would some sort of novel. You don’t start from site 1, continue to page only two, and so on.
You would probably “read” a site like you would some sort of reference book. Maybe you can read the introduction to get a thought of what the book is about; then, you will skip to the family table of contents to look for the precise location of the information you need. In some cases, you could turn to the index behind the book to see precisely what pages the information you need to be referred to.
Notice the nav aids – the family table of contents and the listing. The first will be found at inception, while the second if offered, will be at the end of the book. This is the standard observed by most books.
Your site should be as fast to navigate.
– Principal Menu. You should have a food list at the top, still left or right, that guides users to the various parts of your site. This menu should be available from every site web page and at the exact location.
– Site Chart. If your site is relatively big, and you feel that users might have difficulty locating the information they need, even with the main menu, think about including a site map. Website maps give much more fine detail than the main menu, and users will have a more manageable period locating the information they want.
— Search Engine. If your site is vast, including an internet search engine is a good idea.
FAST LOADING WEBPAGES
Many webmasters have high-speed or cable connections and often forget the poor struggling with dial-up.
You should keep the size of your web pages as small as possible to accommodate customers with slow connections. An overall guideline is to keep the scale of your pages below 100 000.
Pretty graphics tend to be nice to look at. But unless, of course, your site is about graphics, it can probably be best to keep it down. It distracts users from the info you want to convey and boosts the load time for your web pages.
Don’t forget to optimize the images that you use. The jpeg graphic format is compact. You can reduce it as much or as few as you want. The more you reduce it, the smaller it becomes, though the image is of a decreased quality.
To optimize your jpegs, start with a jpeg of acceptable quality. Preserve the jpeg with more compression settings and view it. If you find the product quality acceptable, save it yet again with even more compression. Preserve doing it until you get a photo with unacceptable quality. The before that will be your im image.
Note that you cannot get from a low-quality image back to a high-quality image. So make sure you save your high-quality images into a different directory before trying just about any optimization.
We mentioned consistency regarding the location within your main menu. This persistence should extend to all parts of your site. In other words, your website, color scheme, buttons, and many others, should be the same for all internet pages of your site.
Your computer on your desk is called some sort of PC or personal computer. Every time I am asked why a precise computer behaves peculiarly, I will invariably memory that the computer is called some sort of “personal computer”, and thus can exhibit its personality.: )
Similarly, surfers viewing your website will also have their computer system, with particular combined software and hardware. Therefore, it is best to test your site below as many different types and variations of hardware and software programs as possible.
– Browsers. Even though IE is the dominant internet browser, some of your users might be running other browsers, such as Netscape or Firefox. Test out your site in as many various browsers as you can. Also, ensure you test it under different variations of the same browser.
– Display screen Resolutions. Don’t forget to test your website under different screen promises.
– Java and ActiveX. Many sites depend on Java or even ActiveX to display correctly. If your site needs a Java-allowed browser, try it with Espresso disabled and see how it looks. If possible, the site should function adequately even if the users have Espresso or ActiveX disabled.